BitDefender decides against CeBIT participation continues to invest in the expansion of retailers Holzwickede, January 23, 2009, BitDefender, global provider of internationally certified security solutions, emphasizes his close to the retailers and expanded his successful partner program special events and a roadshow for the sales partners in Germany, Austria and of Switzerland. Thus, the company continues the 2008 initiated program and continues to invest in the expansion of trade. In addition to the ongoing product training and training the new trade events and the Roadshow offer additional know-how and knowledge partners. To read more click here: Mike Gianoni. In addition to product workshops, which are carried out by the Romanian security experts from the development laboratories, also issues such as, for example, sales strategy, liability issues, security in the middle-class, as well as separate sales training are on the agenda. The further expansion of the retail channel and a strengthening of the connection are the announced activities between BitDefender and its partners. The specially developed trade events create the necessary framework also for an individual approach of the participants individual approach.

In personal dialogue, so the interests of the partners can be discussed more intensively than normally at trade fairs or image events does. For this reason we have decided consciously 2009 against participation in CeBIT”, explains Lothar Symanofsky, head of sales and marketing of BitDefender GmbH. instead we are the budget targeted for the further expansion of sales channels use”. Stores width as a measure of success that the company consistently pursues the 2008 direction in retail sales. The time initiated partner program relies on the personal dialogue with the partners and through attractive bonus scheme and comprehensive marketing activities as a genuine value for the channel is advisable as the significantly increased number of new channel partner proves impressively. The response of small and medium-sized enterprises in roof lead generation for our partners in an ideal manner is positive and supported”, our claim sums up Symanofsky is to sustainably strengthen the retail business by orders from the middle class and license extensions. We attach special importance to personal dialogue with our partners.” More information about the planned series of events, and the road show will be announced shortly. Lothar Symanofsky, head of sales and marketing at BitDefender GmbH image material in high resolution can be obtained from.

About BitDefender: BitDefender is a leading global provider of proactive working and internationally certified security solutions for desktop PCs, corporate networks, and mobile devices. The company owns one of the fastest and most efficient portfolios of security software that sets new standards for risk prevention, timely detection and reliable removal of malware. BitDefender has B HAVE, the new proactive virus detection technology, which probably currently the most advanced weapon against unknown viruses into its products. B HAVE finds and eliminates even unknown viruses regardless of virus signatures. BitDefender has offices in Germany, Spain, Romania, UK and the United States.